Follow us on Twitter and Facebook!

Saturday, July 14, 2012

Catwalking on Water- Filipino designer Joyce Peñas Pilarsky to join J Summer Fashion Show on Seine, Paris!


Global fashion show organiser and model Jessica Minh Anh has picked Filipino designer Joyce Peñas Pilarsky to join eight other creative fashion houses from USA, UAE, France, Austria, Spain, Poland, Malaysia, and Vietnam at the international J Summer Fashion Show on the 30th July 2012 on the Seine, Paris. The high profile event is part of a series of history making showcases organised by J Model Management, with two previous international success being the world’s highest fashion show in Kuala Lumpur, Malaysia and the first ever fashion phenomenon on England’s iconic  Tower Bridge.  The grand 60 metre long catwalk will be held on none other than the river’s giant glass boat, Le Jean Bruel, cruising through Paris hot spots including Eiffel Tower, Notre Dame, Louvre, and Grand Palais des Champs Elysees. Showcasing extraordinary collections from four continents and welcoming influential faces from various industries, ambassadors of fifteen countries, and the most celebrated international press, the show is expected to set yet another milestone in the fashion world. 

With a vision of developing a whole new fashion show experience, Jessica Minh Anh will create the illusion that the models are walking on water, by arranging for guests to sit facing the multi-facetted glass windows surrounding Le Jean Bruel. Thanks to a 360 degree view from the boat, the world’s architectural masterpieces along the Seine and the 37 bridges will become a natural backdrop for the grand catwalk. On her decision to showcase Joyce Peñas Pilarsky’s work, Jessica said “When I saw Joyce’s exquisite embroidered lace dresses in beautiful colours, I knew she would be an amazing addition to J Summer Fashion Show. Her collection shows a lot of strength, sophistication, and elegance of modern women who dare to stand out and make a difference. The smooth combination of silk and crystals in her many unique designs makes each piece a must-have creation”.

Participating designers and brands will sit front row to enjoy the showcase, while the entire production from models, backstage, to PR will be well taken care of by Jessica and her experienced team of event coordinators. British fashion leader Paul Costelloe, who is a big fan of Jessica’s work, has expressed great confidence in the success of J Summer Fashion Show. "I am definitely amazed by Jessica's creativity and determination to break international boundaries at another spectacular location. Her bold and beautiful shows redefined the modern standard" said Paul Costelloe.  Jessica’s previously acclaimed shows have been held at England’s landmark London Tower Bridge, the world’s celebrity destination The Savoy, and the world’s highest Sky Bridge at Petronas Twin Towers, Malaysia.

The J Summer Fashion Show will start at 7:30pm on the 30th July 2012 with a glamorous VIP entrance before the highly expected one hour catwalk, and end with a press conference and an exclusive two hour VIP networking party.  The show is supported by Serge Louis Alvarez Paris, Club Med Gym Paris, Fraser Suites Le Claridge Champs Elysées, Les Folies De, and Jean Marc Maniatis at Galeries Lafayette among any others.

For more information about the J Summer Fashion Show, please visit or
For press enquiries, please email


·         Jessica Minh Anh: The young director of global high profile fashion event organiser J Model Management was the first to turn England’s iconic Tower Bridge into a spectacular catwalk 44 metres above the river Thames in October 2011. Just 5 months later, she hosted the first ever fashion phenomenon on the famous Skybridge of the world’s tallest twin structure and architectural wonder, the PETRONAS Twin Towers, in March 2012. These achievements have quickly made Jessica the most desirable fashion show organiser worldwide and the UK press have named her as an icon of the new multitalented generation.  Her shows have been covered by reputable press such as BBC, ITV, CNC, Fashion One TV, The Independent, ELLE, Marie Claire, and Tatler among many others in 15 countries. Marie Clair Malaysia called her “the mover and shaker of the fashion world” in July 2012 issue. Her exclusive guest list included international fashion leaders, country ambassadors, and directors such as Alan Williams of the London Olympics 2012.  Her other achievements include the highly successful fashion show at the world’s celebrity destination, the Savoy London, immediately after its £220 million renovation in June 2011. One year earlier in 2010, she was invited to be a judge at Miss England national grand final. Jessica is also actively involved in nurturing the young generation into the industry through entrepreneur workshops in British high schools and work experience programmes in various J Model Management’s events.

·         J Model Management: Global high end fashion event organiser opened its Paris office two months ago right next to the world’s famous Gallerie Lafayette in preparation for the J Summer Fashion Show.  The competitive advantage of the agency is its capability in hosting its seasonal shows at the most extraordinary venues worldwide within the shortest preparation period (2 –3 months).

·         Joyce Peñas Pilarsky: Joyce is a Filipino designer based in Germany. She is known for her paintings, sculptures, photography, singing, and hosting besides designing beautiful garments. She was awarded “Most Outstanding Filipino Artist” in Baden Wüerttenberg, Germany. Joyce is known for her crystal accessories and long silk and lace dresses.

·         Videos:
o   ITV News – J Autumn Fashion Show on London’s Tower Bridge:
o   NTV7 The Breakfast Show – J Spring Fashion Show on PETRONAS Twin Towers’ Skybridge:
o   Fashion One TV News – J Spring Fashion Show on PETRONAS Twin Towers’ Skybridge:
o   NTV7 Recap – J Spring Fashion Show on PETRONAS Twin Towers’ Skybridge:
o   CNC News – J Autumn Fashion Show on London’s Tower Bridge:
o   IMEDI – J Autumn Fashion Show on London’s Tower Bridge:

·         Links:
o   J Fan Page (31,700+ fans):
o   Photos of J Summer Fashion Show venue – backstage: