“Walang Hanggan” remains to be the most watched program in the country with an average TV rating of 41.8%. The Coco Martin-starrer led the twelve ABS-CBN shows in the top 15 programs. Royal teleserye “Princess and I” came in second place with a national TV rating of 38.6% followed by the number one weekend program “Maalaala Mo Kaya” on third with 35.9%. “TV Patrol,” on the other hand, remains to be the leading newscast in the country scoring a national TV rating of 31.8% vs rival “24 Oras” with 17.6%.
Making an entry in the top 15 are “The X Factor Philippines” and “Aryana” on the 8 th and 10 th spots respectively. The biggest musical event of the year scored a national TV rating of 24.4% while the story about a tween mermaid hit 22.4%.
ABS-CBN registered a net income of P2.4 billion for the full year 2011, while news media reported that GMA Network net income plummeted P1.72 billion in the same period.
Kantar Media, a multinational market research group that specializes in audience measurement in more than 80 countries, has 26 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services. Among its current subscribers are ABS-CBN, NBN, Sky Cable, J. Romero and Associates, 720ConsumerConnect, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, Wellmade Manufacturing Corporation, Brand Ideas, and MPG Havas. They also include pan-regional networks like CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, Sony Pictures Television International, Celestial Tiger, and A&E Television Network. Among these, the following subscribe to both urban and rural TV audience measurement: ABS-CBN, Brand Ideas, MPG Havas, and 720ConsumerConnect.
"ABS-CBN shifted to Kantar Media/TNS after filing a case vs. AGB Nielsen Media Research for failing to comply with its request to investigate alleged cheating and data tampering in TV ratings. The case is still pending in court contrary to claims by GMA, which is not a party to the case, that it has been resolved.
- ABS-CBN Press Release